General Manager, Commercials
David joined Nuchev in February 2025 and is a highly accomplished executive with 20+ years’ experience in FMCG (food, agriculture, health & wellness sectors). Holding senior leadership roles in global and Australian companies, consistently driving commercial growth & market success.
David was previously Commercial Director & Head of Sales at Life-Space Group, leading the expansion of the probiotics segment and strengthened key customer relationships.
Prior roles include GM at CherryHill Orchards, overseeing operations and expanding the company’s food and beverage footprint, Heritage Brands, Symington’s and Coles, where he honed his expertise in brand development, category management, and international market expansion.
As Head of Global ROI at Procter & Gamble & Regional Head of Category for Gillette Asia Pacific, he drove strategic initiatives including Gillette’s Global Promotions Improvement program across Singapore, India, China, and South Korea. David holds a Bachelor’s Degree in Mathematics & Statistics.
